“avoid this ugly adjective” – The Times Style Guide
A journalist friend on Twitter asked my opinion of ongoing. He said he had been asked to ban it in a style guide, and that he didn’t see why. I said I had nothing against it, and that banning it struck me as excessive and unhelpful. Although I sometimes find constructions like ongoing situation and ongoing issue vague or euphemistic, I see no point in prohibiting them outright.
Indeed, there are times when the adjective lends a helpful distinction. Take ongoing treatment in the context of medical care: it immediately conveys the prolonged or recurring nature of the care, as distinct from one-off treatment. You could say continuing treatment instead, but why be obliged to avoid a particular modifier if there’s nothing inherently wrong with it (which there isn’t)?
I think there are many occasions when ongoing can profitably be deleted, or perhaps replaced with current, continual, continuing, developing, prolonged, persistent, sustained, in progress, under way, or some such phrase – if only for variation. It is something of a journalistic crutch word, as Oliver described it. But this is no reason to remove it from the realm of possibility.
A day after this discussion, the Guardian style guide tweeted:
Can we agree to delete the word ‘ongoing’ whenever & wherever we see it? The writing will be improved & the world will be a happier place.
A bit harsh, I thought, and checked the Guardian website to see if the word appeared there often. It did: 20,765 times (more by the time you click). Including many headlines. I let @guardianstyle know about this, and they found it “shameful”.
Their response was partly tongue-in-cheek, but there’s really no shame in ongoing. A similar search on the Irish Times website yielded 22,187 hits. Even allowing for repeats, these figures strongly indicate that the word is not only well established but also useful. Browsing examples in newspapers and corpora, the usages seem to me to vary from perfectly reasonable to utterly (but harmlessly) superfluous.
A Google Ngram charts ongoing’s recent rise to prominence. The trend happened slightly earlier in the U.S. than in the UK (about which see the final quote below). Ernest Gowers, a close observer of the language, called it a vogue word back in the 1950s, and people have been griping about it ever since. Here are a few examples.